Do you guarantee results?

Q: Do you guarantee results?

We don’t guarantee the number of results for any of our services. Whilst propositions may be similar, many other factors might impact results including the agreed criteria for a lead, brand recognition, target sector, seniority of decision maker, and external factors such as seasonality and competitor activity. We do guarantee: Legally compliant work, which conforms fully with all applicable UK legislation and appropriate best practice frameworks (DMA, IQCS, MRS, DPA 2018, all Ofcom rulings) Quality assurance – all results are manually checked before release in line with our ISO9001 accredited quality management program, against agreed criteria and backed up by call recordings Access to the recordings for every single call made on your campaign Work carried out to professional standards by agents who are coached and trained using the ISM (Institute of Sales Management) or Market Research Society AITS frameworks.

Read time:: 1 min
Published:: 17/08/2026
Group:: Pricing

We don’t guarantee the number of results for any of our services. Whilst propositions may be similar, many other factors might impact results including the agreed criteria for a lead, brand recognition, target sector, seniority of decision maker, and external factors such as seasonality and competitor activity.

We do guarantee:

Legally compliant work, which conforms fully with all applicable UK legislation and appropriate best practice frameworks (DMA, IQCS, MRS, DPA 2018, all Ofcom rulings)
Quality assurance – all results are manually checked before release in line with our ISO9001 accredited quality management program, against agreed criteria and backed up by call recordings
Access to the recordings for every single call made on your campaign
Work carried out to professional standards by agents who are coached and trained using the ISM (Institute of Sales Management) or Market Research Society AITS frameworks.

Related FAQs

Do you charge a set-up fee?

Yes. Although complex setups with deep integration can be more costly, our standard set up fee of £750 covers all of the elements typically required to launch an engagement.

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Do you offer a trial period?

We are always “On Trial”. Our model is different to the rest of the market and has enabled us to support an average client tenure of 66 months (figures from Jun 2023) through ROI and performance, not punitive cancellation terms. We effectively ask for a 210 hour minimum initial commitment (because 10 working days’ noti

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Do you work on a cost per lead or cost per result basis?

We don’t work on a “cost per lead” or “cost per result” basis. We work to an hourly rate as we believe paying per hour produces a better return on investment for our clients. A pay per lead model encourages an agency to focus on short term lead volume only. A pay per hour model fosters a multi-dimensional approach that

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What are your payment terms?

If you are UK based, all services are payable on standard 30 day terms (unless special credit arrangements are recommended by Experian). All prices are quoted exclusive of VAT. Any set-up charges and data sourcing are invoiced upon execution and calling hours are invoiced at the end of the calendar month in which calli

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What is the minimum campaign length?

We deliver a mixture of “one off” projects, short term campaigns and long term engagements lasting over a decade. For any lead generation or demand generation work, we have a minimum engagement of 210 hours, or 6 weeks, based on a 35 hour week. We do not believe it is possible to deliver true ROI in a shorter period. I

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