Do you work on a cost per lead or cost per result basis?

We don’t work on a “cost per lead” or “cost per result” basis. We work to an hourly rate as we believe paying per hour produces a better return on investment for our clients. A pay per lead model encourages an agency to focus on short term lead volume only. A pay per hour model fosters a multi-dimensional approach that balances both quality and quantity over the long term.

When you pay your agency per hour, you’re investing in the time spent building relationships with potential prospects, gaining maximum value from your data and enhancing it with updates and insights that increase the likelihood of future conversion.
 
We believe that because they’re not being compensated for the time it takes to nurture more complex (and often higher value) leads, teams that are only paid “per lead” focus on quick wins and risk passing leads to sales before they have been properly qualified.
 
This approach generates additional costs and a lack of engagement further down the funnel, as sales teams chase non-existent interest or prospects who do not have the authority or budgets to make a purchase.
 
Paying per hour might look risky – take a look at “Do you offer a trial period?” below to see why it isn’t with TTMC.

What is included in your hourly rate?

For our hourly rate, we provide a fully managed service that incorporates everything that is typically required to support an active engagement including your agents’ time (on an “agent hour” basis) spent making and handling calls and carrying out any other work exclusively related to your campaign.